The Dūcere and University of Canberra partnership.

Dūcere Business School is focused on business education from diploma through to MBA  and we continually strive to be innovative and aim to bridge the gap between academia and industry. Dūcere Business School has selectively targeted and meticulously interviewed some of the world’s most successful individuals on a range of subjects specific to the courses we offer. Our Global Leaders Faculty is comprised of presidents, prime ministers, Nobel Prize winners, government ministers, entrepreneurs, scientists, academics, and the CEOs of some of the world’s largest companies. Our vision is to offer a different approach through these courses to bring extraordinary value in your experiences as a student.

UC Event

It is our belief that many traditional approaches to the MBA offerings do provide a lot of value to students, but they are overly focused on principally theoretical or academic elements. Through our partnership with University of Canberra, we really deconstructed that experience and we went back to the drawing board asking what an MBA should offer, what student outcomes we should be trying to achieve and what the student experience should really be.

So while the academic experience and academic rigour that underpins it remain absolutely crucial, what we wanted to do was provide a more industry-integrated experience. This allows students to really focus on real-life projects. Importantly, we wanted to develop a curriculum that would be the most relevant in industry today and give students the opportunity to learn academic concepts in the context of real and current experiences.

Dūcere is a business education content provider. We never accredit any of the courses ourselves. We always partner with an established public institution in order to provide accreditation. In the case of our Australian Bachelors of Applied Business and MBA we have chosen University of Canberra and graduates come away with a degree awarded by the University of Canberra.

The University of Canberra is a fantastic partner for us as they are very entrepreneurially-minded and they are very student-focused. So they were happy to write a new play book with us and really look at what we should provide to students and how to design a course which;

  • best provided a relevant and engaging student experience,
  • drove the outcomes the students wanted from and MBA and,
  • produced the kind of MBA graduates that industry is crying out for.

Our partnership with the University means that we can deliver the industry focus, and unique business-world resources that Dūcere has access to, plus the academic rigour which is provided by a university featuring in the top 5% of universities worldwide.

If you would like to know more about the Dūcere and UC MBA- Innovation and Leadership you may contact us at



Patrick Loke

Ducere MBA Administration


Promoting and Supporting Innovation and Leadership

As the name of the course makes clear, the focus of the Dūcere MBA is Innovation and Leadership. While these are currently buzzwords and you may be seeing them consistently in the current education media and also in industry, we wanted to make sure that they weren’t just buzzwords to us.

In the Dūcere MBA students are learning advanced business concepts in a real-world context and that gives them the opportunity to really focus on innovative, blue sky thinking about real-world innovative solutions to  problems faced by major organisations.

A supportive environment is provided to encourage innovation. So rather than a commercial situation which is high risk, students are given the opportunity to take chances and really come up with something creative and different. So when they deliver the project to the industry partner they may be able to present something interesting and new that the organisation had not previously thought about. The partner organisation, in turn, gets to work with a dynamic MBA group from diverse backgrounds, drawing on varied experiences to provide ideas and solutions that are very different to a typical consultancy group.

Clearly the innovation element is extremely important and students are encouraged to reflect on how they are thinking and how they are approaching these problems innovatively throughout the course. This is done throughout the course via journaling reflections on the industry deliverables, each time they produce something for an industry partner.

With regard to the other aspect of the specialisation; Leadership, again there are a number of courses available claiming to be focused on leadership. However we don’t believe that you can simply learn theoretically about leadership. In our view fostering leadership requires an experiential learning approach. You can learn theories about leadership, but you really need to apply them to understand what works for you.

Project progression

The linear progression throughout the course is in three stages. You progress from Learner, to Manager to Leader. This means that in your first project you enter at the bottom of your project team in terms of hierarchy. You also have the mentorship of those in the team with more course experience. These are the Managers and Leaders in their second and third projects. You in then move through each stage, managing and eventually leading a project group. By your third project you have learned about various management and leadership theories and witnessed a range of approaches and skills. You are now ready for your opportunity to lead your group and undertake engagement with the client and manage the students who have joined the course at later stages.

If you would like to know more about the Dūcere and UC MBA- Innovation and Leadership you may contact us at


Photo credit:  Follow the Leader Vinoth Chandar CC 2012